The charitable view of Rand Paul’s outreach to blacks is that he is simply attempting to inoculate himself against charges of racism and make himself less scary to them, but doesn’t really thinks his outreach is going to get him a lot of votes. If he actually thinks it’s going to get him a lot of black votes, then he is just a fool.
The uncharitable view, which is the one I hold, is that he is reinforcing PC narratives, and setting himself up for ridicule from both the left and the right. These concerns greatly outweigh the potential benefits listed above.
Here Ann Coulter illustrates my point. She takes an unnecessary swipe at Rand’s dad, but otherwise levels Rand because he set himself up to be leveled. If Rand is serious about becoming President, he needs to rethink this strategy, because come primary time he is going to get pounded for this silliness. The other candidates won’t do it, but conservative commentators will. Rand talking about people being in jail just because they are black is a lot like Mike Dukakis putting on a tank helmet or Lamar Alexander wearing a red flannel shirt. It lends itself to parody because it is parody.